Eiju Tea Distribution
Eiju Tea Distribution
Where longevity wellness meets Japanese tea craft
Where longevity wellness meets Japanese tea craft

Daniel Block is a health and wellness professional with over 20 years of specialized experience in longevity and fitness. That professional background led him directly to hojicha — a traditionally roasted Japanese tea whose exceptionally low caffeine content, rich antioxidant profile, and deep roots in Japanese tea culture align with everything he has spent two decades studying and recommending. Daniel founded Eiju Tea Distribution with one clear mission: to identify exceptional Japanese hojicha and introduce the tea to the Southern California café and wellness market through a committed, long-term partnership. To find a partner sourcing and nurturing the highest quality tea plants, understands the unique roasting process, and who ultimately creates the finest hojicha powder available.
Daniel Block is a health and wellness professional with over 20 years of specialized experience in longevity and fitness. That professional background led him directly to hojicha — a traditionally roasted Japanese tea whose exceptionally low caffeine content, rich antioxidant profile, and deep roots in Japanese tea culture align with everything he has spent two decades studying and recommending. Daniel founded Eiju Tea Distribution with one clear mission: to identify exceptional Japanese hojicha and introduce the tea to the Southern California café and wellness market through a committed, long-term partnership. To find a partner sourcing and nurturing the highest quality tea plants, understands the unique roasting process, and who ultimately creates the finest hojicha powder available.



Daniel brings trusted experience and reputation to Eiju Tea Distribution.
Daniel brings trusted experience and reputation to Eiju Tea Distribution.
Family Heritage in Import/Export
With deep family roots in international and domestic import/export, including strong ties and successful trade with Japan, Daniel brings additional expertise and resilience to Eiju Tea Distribution’s business.
Family Heritage in Import/Export
With deep family roots in international and domestic import/export, including strong ties and successful trade with Japan, Daniel brings additional expertise and resilience to Eiju Tea Distribution’s business.
Family Heritage in Import/Export
With deep family roots in international and domestic import/export, including strong ties and successful trade with Japan, Daniel brings additional expertise and resilience to Eiju Tea Distribution’s business.

Growing Demand
Hojicha adoption is rising in US cafés.
Hojicha adoption is rising in US cafés.

Market Opportunity
Socal is the largest Japanese food market.
Socal is the largest Japanese food market.

Wellness Trends
Consumers are shifting to low-caffeine teas.
Consumers are shifting to low-caffeine teas.
54.6%
54.6%
Rise in year over year Google searches for Hojicha
Rise in year over year Google searches for Hojicha
173.9%
173.9%
Rise in year over year Google searches for Hojicha Latte
Rise in year over year Google searches for Hojicha Latte
$536.4M
$536.4M
Projected Global Market by 2033. Up from $283.7M in 2024
Projected Global Market by 2033. Up from $283.7M in 2024
31.2% CAGR
31.2% CAGR
Global Hojicha Infused Beverage Category Thru 2033. Matcha is only single digit growth!
Global Hojicha Infused Beverage Category Thru 2033. Matcha is only single digit growth!


